Prime U exists to help individuals become the best versions of themselves through talent development solutions, individual coaching and team culture development.
Prime U's Founder:
Jarrod Barnes founded Prime U in 2017 out of the desire to help bridge the gap between education being delivered in the classroom and application within real-world scenarios.
As a former student-athlete, collegiate coach, and administrator, Jarrod has seen and experienced the needs of students and young professionals within the collegiate landscape and workplace. While working on his Ph.D. at Ohio State, Jarrod focused his research on how to develop the talent and potential of millennials and generation Z. Research, experience, and consistent presence alongside young people are what gives Prime the expertise and knowledge to execute values-based leadership training, holistic student development, and provide innovative learning solutions.
From experiencing homelessness to pursuing the NFL and now interacting daily with top coaches and CEOs, Barnes consistently delivers a high impact message that inspires hearts and minds as well as pushes people to pursue the best versions of themselves.
Barnes knows that challenge personally.
A lifelong football player, Barnes is a former student-athlete at the University of Louisville and The Ohio State University. At Ohio State, he was named Academic All-Big Ten and nominee for the Wuerffel Trophy - College Football’s Top Community Service Award. He was the recipient of the John Carlos Sports Humanitarian Award in 2016. In 2017, Barnes was named a National Football Foundation scholar-athlete and Hampshire Honor Society member while also receiving the McMurray Student-Athlete Citizenship Award from The Ohio State University.
He was the first ever The Ohio State University football player to pursue a Ph.D. while on the active roster.
In 2017, Barnes launched Prime U, a leadership development training company that initially focussed on providing services for recent college graduates and young professionals to transition into the workplace and reach their prime performance. Since the company’s inception, service offerings have grown to address similar needs in the non-profit and corporate space.
A native of Columbus, Ohio, Barnes has been recognized by Who’s Who Magazine, NPR Radio, ESPN, Fox Sports, and The Big Ten Network.
He holds a Bachelor’s degree from the University of Louisville and a a Master’s degree from The Ohio State University; he is currently pursuing a Master’s degree from The University of North Carolina at Chapel Hill and a Ph.D in Sports Management from The Ohio State University.
Jarrod resides in Charlotte, North Carolina and is a current Khayrallah Innovation Fellow at the University of North Carolina - Chapel Hill.
Prime U Staff & Interns
Role at Prime U: Leadership Strategist
With over 25 years of strategic and financial experience, Scott acts as in an advisory capacity at Prime U focused on strategy and ensuring proper alignment of people, process and products.
Role at Prime U: Talent Developer
Jamie joined Prime U in May 2018 as a Talent Developer and serves as a workshop facilitator and leadership content creator for our student-athlete and young professional training programs.
Location: New York, NY
Role at Prime U: Business Development Intern
Location: Charlotte, NC
Role at Prime U: Brand & Content Development Intern
Location: New York, NY
Role at Prime U: Leadership and Talent Development Intern